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GJ Floors

Organising an open day

From routing to entrance

An open day is the ideal opportunity to present your company to potential customers, partners or employees. The first impression starts at the entrance. How do you guide visitors to the right room? How do you create a professional atmosphere from the moment they arrive? In this blog we share practical tips to make your open day a success, with a focus on routing and a welcoming entrance.

GJ Floors

Why routing matters at an open day

Visitors need to understand within a few seconds where they can go. A clear walking route prevents guests from getting lost or missing important parts. Mark the route from the car park or main entrance towards the reception area, stands or presentation room. This can be done visually with signage, but also with floor solutions such as printed floors and runners. A red carpet runner literally draws the line to the most important room and immediately creates a festive feeling.

Do you want, for example, a specific route past product demos or departments? Then you can work with floor prints featuring directional arrows or temporary markings. This way you guide visitors subtly and effectively through your venue.

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Mark the walking route with a runner and floor print

A runner creates structure and ensures that attention is directed to the right place. Choose a colour that matches your corporate style or use a neutral colour such as grey, black or red. At GJ Floors you can have runners cut to size, so that the route fits your layout perfectly.

For even more impact, you can choose a printed runner with a logo or a floor print. This type of floor solution offers space for your brand name, slogan or route directions. This not only makes the route functional, but also strengthens your brand identity. Our own print department makes made-to-measure work possible with a delivery time of 1 to 3 working days, so even last-minute changes are feasible.

Create a welcoming entrance with barrier posts and a runner

The entrance sets the tone. Welcome visitors with a luxurious entrance: a red carpet runner combined with barrier posts and ropes immediately gives a VIP feeling. This not only feels festive, but also ensures that people know where the official entrance is and that the route is clearly marked out.

Barrier posts come in various finishes: chrome, black, gold or with your own branding. Combine them with a rope in a colour that matches your corporate style. For covered and outdoor venues, water-permeable runners are available that don't slip thanks to a pre-coat backing or rubber anti-slip layer.

GJ Floors

Organising a successful open day requires good preparation, especially in terms of routing and reception. With a clear walking route, visual support via runners or printed floors and a stylish entrance with barrier posts, you make an immediate impression. At GJ Floors we offer made-to-measure solutions, short delivery times and a wide range for events and corporate open days. Do you have questions or would you like tailored advice? Feel free to contact us by phone, email or WhatsApp.

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