De Bijenkorf wanted to fully immerse its stores in a warm winter and Christmas atmosphere. Every detail had to align with the overarching concept and reinforce the department store's premium image.

The challenge lay in the scale and precision. Multiple branches, custom-made printed carpets, and a tight schedule where installation largely had to take place outside opening hours. Creativity and technology had to seamlessly come together to create one consistent experience.

The end result was a cohesive Christmas design where atmosphere, color, and material were perfectly coordinated. Visitors were immersed in a warm, festive ambiance that enhanced De Bijenkorf's brand experience.

This project demonstrates the importance of customization, preparation, and collaboration in large-scale retail designs. From the initial sketch to on-site installation: we guide the entire process.

Do you want to transform your store or location for a seasonal campaign or holiday period? We'd be happy to brainstorm with you about a tailor-made solution that combines aesthetics and execution. Contact us and discover what we can do for your project.