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Rooftop tennisbaan van kunstgras met kunsthaag-wand op het dak van De Bijenkorf Amsterdam tijdens de Bjorn Borg Rooftop Rally. Foto: Kirsten van Santen

A rooftop tennis court for Bjorn Borg on the roof of De Bijenkorf

Complete styling with artificial grass and hedges for a pop-up tennis club in the heart of Amsterdam

Commissioned by Bjorn Borg and the Amsterdam Tennis Society, GJ Floors fully dressed the roof of De Bijenkorf with artificial grass and hedges: the Bjorn Borg Racquet Club Rooftop Rally, with the Amsterdam skyline as its backdrop.

Tennisspel op de kunstgrasbaan op het dak van De Bijenkorf met de Amsterdamse skyline op de achtergrond. Foto: Kirsten van Santen

A real tennis court, right on a rooftop

Turning a rooftop into a playable tennis court takes more than just a green floor. The surface had to be smooth, level and safe, able to withstand intensive use while matching Bjorn Borg's sporty look. GJ Floors laid the entire rooftop with artificial grass including precise white line marking, so it could really be played on. The result is a full-fledged court up high, overlooking the rooftops of Amsterdam, the Oude Kerk and the tower of the Beurs van Berlage.

Groene kunsthaag-wand met het logo van de Bjorn Borg Racquet Club op het dakterras van De Bijenkorf. Foto: Kirsten van Santen

Lush artificial hedges that turned the roof into a club

To turn the bare roof into an intimate, green tennis club, GJ Floors dressed the walls with artificial hedges in the Mix Vert quality. Those dense, green walls instantly brought the feel of a classic tennis court to the rooftop and formed the perfect backdrop for the Bjorn Borg Racquet Club logo. The stairwell up to the roof was dressed too, with the Lina Buxus artificial hedge, so the experience began the moment you walked up. Artificial grass and hedge together created a complete picture, right down to the details.

Spelers op de kunstgras tennisbaan met witte belijning langs de groene kunsthaag. Foto: Kirsten van Santen

A strong reference for events, retail and brand activations

The Bjorn Borg Rooftop Rally shows how temporary flooring and greenery solutions can complete a brand experience. From a playable artificial-grass court to full styling with hedges: GJ Floors created an environment where sport, styling and branding come together in a remarkable location. For us, this is a great example of how our products are used within high-end events, retail and brand activations where look and execution have to be right down to the detail.

Are you working on an event, activation or pop-up where the styling makes the difference? With GJ Floors' artificial grass and hedge solutions, you quickly create a professional, atmospheric base that suits your brand.

Photography: Kirsten van Santen.

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